Anyone who provides a professional service–or purchases one–knows the results are a team effort. But, so often, it is difficult to describe the process in a way that helps everyone on the team understand responsibilities and expectations UP FRONT.
We recently developed a document called “How We Collaborate” which serves as a great jumping-off point to a new project. We help our clients understand how we bill, and why. We lay the foundation for a successful project, and we give them a peek into how our business operates. It has proven beneficial for both sides.
We’re happy to share it if you think it might benefit your team–just let us know.
Recently, some of our favorite people received a special treat from Crossbow Studio.
We wanted to offer a sweet reminder of how much we value those who constantly use their influence to reinforce our brand message to the market place by knowing our target audience and how we can benefit them.
If you think you’d like some our creative juice, give us a call for a free consultation. You never know what kind of sweet deal can come of it.
We’ve reorganized our website to better represent what we can do for you. What do you think? Leave us a note – constant improvement is the goal!
Terry Whitaker presented “More Than Eye Candy: Using Video to Increase Customer Loyalty and Brand Awareness,” a discussion on the uses of video in marketing strategy for the Federation of Exchange Accommodators conference. You can get a copy of the presentation for free and put the insights to use for yourself or your company.
Philadelphia Business Journal just ranked Crossbow Studio in 2009’s top 25 video production firms. Incredible to be on the same list as some of Philadelphia’s most forward-thinking and talented companies.
The book, The Power of Less, by Leo Baubuta, is so simple in concept, yet incredibly compelling. This “tutorial for living” makes you feel foolish to have bought into our society’s concept of more being better and multitasking being critical to success.
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Not just any business school. Crossbow Studio has been selected by The Wharton School to assist them in developing a highly interactive method for reaching and reporting to their investors.
When subscribers open email messages, you have about seven seconds to answer their most important question: “What’s in it for me?” According to Steve Adams, Marketing Profs, the best way to prove value is to deliver great content again and again. Here are three time-tested rules to keep in mind when writing your email missives:
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Crossbow Studio is working with Inglis Foundation and other area non-profit organizations to develop a “Day-to-Day Resource” website for people with disabilities. Just like everyone, people with disabilities need a hair salon, a veterinarian or a podiatrist, but they may have additional requirements as well.
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Crossbow Studio Principal, Terry Whitaker, was a featured speaker on WWDB 860-AM (Philadelphia’s #1 Business News Radio Station) “What Makes Your Business Special” segment. Hear Terry’s segment on WWDB running through January 9, 2009.
