Crossbow began working with The Wharton School on their Campaign for Wharton and Report to Investors initiative to develop a comprehensive online location for giving. The use of video enabled Wharton to showcase all of the exciting ways in which Wharton donations are employed; and to highlight the many inspirational reasons for giving.
This particular video communicates the experiential curriculum of Wharton’s Leadership Program. Crossbow also developed the Campaign for Wharton website to house the video stories.